Categories: Campaign Analysis, Media University Stuttgart, New Business Marketing, Seminar SS09
Corporate Identity and 360°-marketing
Corporate identity is the basic prerequisite for a successful integrated marketing for brands and organisations. Get more information about corporate identity, the communication concept and the integrated marketing in Manfred Bruhn’s point of view. Additionally, more information about the communication activities and the enhancement of Apple’s corporate identity in the range of 360°-marketing is provided in the presentation of corporate-identity-and-360-degree-marketing.
No Tags set21 Jun 2009 admin